为什么Beinmate的总经理在不到三年的时间里“放弃” 900万年薪并辞职？ _东方财富网

原标题：不到三年的工作时间，贝美美的总经理如何“放弃” 900万年薪并辞职？

概要

[WhyisthegeneralmanagerofBeinmate“givingup”9millionannualsalaryandresigningforlessthanthreeyears?AfteralongperiodoffermentationthenewsofBeinmei’sgeneralmanagerBaoXiufei’sresignationhasfinallybeenofficiallyconfirmedOntheeveningofJanuary15Beinmateissuedanannouncementontheresignationofthecompany’sgeneralmanagerandtheappointmentofthechairmanandconcurrentlyasthegeneralmanagerItpointedoutthattheboardofdirectorsreceivedawrittenresignationfromthecompany’sgeneralmanagerBaoXiufeionJanuary14Managerposition(InternationalFinanceNews)

　　After fermentation for half a day,BeinmeiThe news of General Manager Bao Xiufei’s resignation has finally been officially confirmed.

In the evening of January 15,BeinmeiPosted aboutthe companyThe resignation of the general manager and the appointment of the chairman and the general managerannouncement, Pointed out that the board of directors received a written resignation from the company’s general manager Bao Xiufei on January 14 and applied for resignation from the company’s general manager due to personal reasons.

Bao Xiufei entersBeinmeiThe time is not long. On July 1, 2018, Beinmei issued an announcement stating that the board of directors agreed to appoint Bao Xiufei as the general manager of the company after the nomination of chairman Xie Hong. In the field of dairy products, Bao Xiufei is quite famous. At that time, Beinmei was still on the verge of “delisting”. Therefore, Bao Xiufei was once considered to be a “fireman” for Beinmate fire fighting.

Why did Bao Xiufei resign after joining Beinmei within three years? Today, an insider close to Beinmei reported to “International financeThe reporter frankly said that this and the former failed to reach the established agreement.PerformanceThe goal has a certain relationship, but “the specific reason is very complicated.”

The reporter noticed that after Bao Xiufei left, Xie Hong, the chairman of Beinmei, will concurrently serve as the general manager.

　　“Firemen” resigns

On the afternoon of January 15, some industry insiders revealed in an industry exchange group that Bao Xiufei had resigned. Since then, the “International Finance News” reporter immediately asked Beinmei for verification, and the relevant person in charge said that “the announcement tonight shall prevail.”

For the dairy industry, this is an influential and slightly unexpected news.

In early July 2018, Bein Micai announced the appointment of Bao Xiufei as the company’s general manager.According to the introduction at the time, Bao Xiufei worked in Hangzhou Wahaha Group Co., Ltd. and ShanghaiPepsiFood Co., Ltd. and Wyeth Nutrition (China) Co., Ltd. have worked successively. Before joining Beinmate, he worked in the Royal Friesland China business group as the chief sales officer and general manager of consumer dairy products.Allegedly, he wasSupervisorFriesland’s China sales took less than four years, bringing the latter’s share of the Chinese formula milk powder market to the top four.

At that time, Bein Maine had two consecutive years in 2016 and 2017accountingAnnual EconomicsauditofNet profitAll of them are negative values, and the stocks have been subject to special treatment of “delisting risk warning” since April 27, 2018. On March 15 of this year, Beinmate Group announced the appointment of Xie Hong as the president of the group. Two months later, Xie Hong was elected as the chairman of the listed company.

For Bao Xiufei to join, the market is obviously full of expectations.An industry person who did not want to be named told reporters that the joining of professional managers not only gives confidence to the market, but more importantly,ReorganizationManagement. For Beinmei, Bao Xiufei’s entry can be said to be “fire fighting.”

“I want to say, we have to face difficulties bravely, learn from the pain, scrape bones to heal injuries, it is not terrible for a strong man to break his wrist, we need the courage to break something to have a better start, and do what you should do with peace of mind…” 2018 On July 10, 2010, Bao Xiufei, who had only been in office for just 10 days, put down his rhetoric in public.In order to gain more business confidence, Bao Xiufei announced the three major tasks of Beinmate to foreign officials, namely, to solve the work style in the short term, to improve the operation in the medium term, and to do well in the long term.Brand。

Beinmate’s 2019 annual report shows that Bao Xiufei’s pre-tax remuneration was as high as 9,931,500 yuan that year, which was 6,749,900 yuan higher than the deputy general manager.

“During his tenure, Bao Xiufei helped Beinmate solve some of the past debt problems and inventory problems; he also reorganized and improved Beinmate’s sales channels.” Today, the aforementioned person familiar with the matter told reporters that Bao Xiufei His work is basically in place, but there is still a certain difference between his foreign milk powder operating background and Beinmate, which may be one of the reasons why he left.

However, the dairy seniorAnalystSong Liang commented that during Bao Xiufei’s tenure, he completed the company’s annual performance goals. In the past three years, he has solved the problems left over from Beinmate’s history and completed the phased company goals and missions.

According to the announcement tonight, after resignation, Bao Xiufei will no longer hold any position in Beinmate and its subsidiaries. As of the announcement date, Bao Xiufei did not hold the company’s shares, and there were no commitments that should be fulfilled but not yet fulfilled or still being fulfilled.

　　The chairman of the board is temporarily “on behalf of”

After Bao Xiufei left, who would take over as the general manager became the focus of market attention.

According to public information, before Bao Xiufei left, Beinmate had introduced Wu Songhang, the former general manager of the milk powder division of Sanyuan Foods Group and assistant to the general manager of Sanyuan Foods at the end of 2020, as executive director and general manager of Beinmate (Tianjin) Technology Co., Ltd. Manager, responsible for Tianjin new factory construction and subsequent production and sales operations.Allegedly, the factory is the future of Beinmei’s enhancement of high-end milk powder and milk-based nutritional productsindustryAn important strategic project of competence.

Therefore, the industry has speculated that Wu Songhang may succeed Bao Xiufei as the general manager of Beinmate in the future.

However, the reporter noticed that according to the announcement issued by Beinmate this evening, in accordance with relevant laws and regulations such as the Company Law, the Securities Law and thecompany policy》And other relevant regulations, on January 15, the thirty-sixth meeting of the seventh board of directorsmeetingDeliberated and passed the “Proposal on the Resignation of the Company’s General Manager and Appointment of the Chairman and concurrently as the General Manager”, and decided to appoint Xie Hong, the chairman of the company, as the general manager. The term of office will be from the date of review and approval at the 36th meeting of the seventh board of directors Until the date of expiration of the company’s seventh board of directors.

“The successor should not be decided yet. It can only be said that the successor must walk around from the grassroots level and wait for the right time to come up. Mr. Xie also needs to observe whether the specific candidates are suitable. This will take a certain amount of time.” Reporter, Wu Songhang understands production as well as sales. He can be said to be a “handsome talent”, but now he has just entered, he needs to be familiar with Beinmate’s business.

Beinmate is currently in a new stage of development. On the 28th anniversary celebration held in November 2020, Xie Hong once said, “Don’t treat Beinmate as a dairy company anymore” and put forward the goal of “live and become stronger”. Last year, Xie Hong also told a reporter from the International Finance News that the company would focus on the mother and baby ecology that had been “passed by” many years ago and implement diversified related businesses.

Data shows that in the first three quarters of 2020, Beinmate achieved revenue of approximately 2.205 billion yuan.Year-on-yearAn increase of 9.3%;Net profitAbout 50.8 million yuan, a year-on-year increase of 147.95%.Tonight, Beinmate’s 2020 annual performance forecast showed that last year, BeinmateprofitIt is expected to be between 54 million yuan and 80 million yuan, and in 2019 it will beLoss103 million yuan.

Regarding this performance forecast, Song Liang said that affected by the epidemic, the industry in the second half of this yearpriceThe war started, but Beinmate actively controlled goods and prices, and improved channelsMovable pinPositivity.At the same time, Beinmate focuses on the coreproductIncrease the distribution of goods to lay the foundation for further improvement in the fourth quarter performance.

(Source: International Finance News)

(Editor in charge: DF380)